Shopify Sidekick: The AI ​​Assistant That Manages Your Store for You


Shopify Sidekick: The AI ​​Assistant That Manages Your Store for You

Automate writing, product recommendation, and marketing tasks with Shopify's built-in AI.

In 2025, automation is no longer a luxury; it's a necessity to stay competitive. Shopify Sidekick is Shopify's native AI assistant, capable of writing your product descriptions, generating email campaigns, suggesting upsells, and analyzing your sales in seconds. No more hours spent refining each product page or newsletter: Sidekick takes over, saving you time and increasing your revenue.

1. What is Shopify Sidekick?

Shopify Sidekick is an artificial intelligence tool integrated directly into your admin interface. Built on the latest advances in generative AI, it offers:

  • Automatic writing of SEO titles, descriptions and metadata.
  • Generation of newsletters and follow-up sequences.
  • Personalized product recommendations for your pages and emails.
  • Predictive analysis : sales forecasts and inventory suggestions.

2. Main Features

2.1 Instant Product Descriptions

In just a few clicks, Sidekick creates clear, benefit-oriented, and SEO-optimized fact sheets based on your keywords and brand style.

2.2 Email and SMS Campaigns

Create personalized campaigns (cart abandonment, VIP reminders, seasonal promotions) with automatically generated copies ready to send.

2.3 Automatic Upsells and Cross-sells

Sidekick identifies add-on products and configures your upsells directly in the theme editor or via the Checkout Extensibility API.

2.4 Forecasts and Reports

Get 30-day sales forecasts , inventory recommendations, and performance analytics without leaving your dashboard.

3. Why Adopt Shopify Sidekick?

  • Save time : Automate up to 70% of repetitive writing and marketing tasks.
  • Brand Consistency : AI learns your tone and adapts to maintain a consistent voice.
  • SEO Optimization : The generated descriptions naturally integrate your keywords, improving your SEO.
  • Informed Decisions : Sidekick's forecasts help you plan your purchases and marketing campaigns.

4. How to Set Up and Use Sidekick?

  1. Access : Available on all Shopify plans starting July 2025.
  2. Activation : In Shopify Admin → Apps → Shopify Sidekick → Activate.
  3. Setting : Define your tone (formal, casual, luxury) and your priority keywords.
  4. Use :

- Products : Click on “Generate description” in each product sheet.
- Marketing : In “Marketing Campaigns”, choose a template and let Sidekick create the content.
- Analysis : Consult the “Forecasts” report to plan your orders and promotions.

5. Good Practices and Limits

  • Human validation : always reread and adjust content to stay true to your brand voice.
  • Backups : Save your favorite phrases in a Sidekick glossary for reuse.
  • Clean data : A well-structured store (titles, tags, collections) gives better AI results.

Conclusion

Shopify Sidekick revolutionizes your store management by automating copywriting, marketing, and analytics. In 2025, adopt this AI assistant to free up time, strengthen your SEO, and make strategic decisions based on reliable forecasts. Argonauts Agency will assist you in implementing and optimizing Sidekick to maximize your growth.

Back to blog